You just finished your seventh blog post, and yesterday you finished the most amazing design for your website. Good job, buddy!
But wait — two days later, you hit a speed bump. You lose motivation, regret that you ever began a blog, and you delete it.
It doesn’t have to be that way. In this article, I’ll teach you how to consistently publish articles for your blog and how to keep up the motivation — even when speed bumps occur. Because they do!
Why is blogging on a consistent basis so tough?
Keeping a blog can help improve your publishing career, raise traffic to your business, and provide an important creative outlet, but writer’s block strikes at the most inconvenient times.
In 2015 The Atlantic reported that the average webpage lasts only 100 days.
In 2003, in the book Blog: Understanding the Information Reformation That’s Changing Your World, Hugh Hewitt wrote that 132,000 blogs were abandoned after a year.
Some bloggers may feel like they’re blogging to an empty stadium; some may be discouraged by the effort they put in with little reward. The key to keeping a successful blog is consistent and plentiful content.
Sixty-seven percent of successful bloggers publish once a day according to data collected by Blog Tyrant.
If your life doesn’t permit you to write every day don’t fear, 40 percent of successful bloggers publish two to six times a week and 32 percent publish once a week.
Whether you’re looking to publish once a month or twice a day there are a few strategies you can use to make publishing easier.
The 5 tips to consistently publish articles
Here are 5 different tips that’ll help you keep up the motivation and keep your publishing of blog posts consistent.
1. Write down your ideas in a document
Every time you have an idea for a blog post write it down. Keep the document somewhere you can access anywhere — I like to use certain tools to do so. When you sit down to write you can later pull up the idea document and help inspire yourself.
Here are my top three tools I use to write down my ideas in a document:
Evernote is an absolute beast for taking notes. It includes all the features that you need, and it lets you quickly jot down an idea to save it for later use.
It’s completely free — unless you go for the Premium plan which I don’t think is necessary if you’re only using it to jot down your ideas.
What’s great about Evernote is that you can scan your documents if you’re the type of person who writes down ideas on a piece of paper (cmon, it’s 2020 folks).
Bear (only for Apple users)
If you’re like me and you like things to be as minimalistic as possible, you might want to check out the app Bear.
Bear is a markdown note-taking app that lets you quickly create notes and filter them using hashtags.
It’s also completely free — unless you want features such as sync with all your devices, all the available themes, and more export options.
2. Bank your articles
To really bang out a lot of content, you should consider banking your articles. Now, this has nothing to do with finance — so don’t flee just yet.
It’s all about writing when you feel inspired and have a positive mindset. Sit down, see if you can create the content outline, and type away. Don’t worry too much about finishing it. Just get the ideas down and then put it away for later use.
Tip: If you don’t know what a content outline is, check out The 5 Best Platforms for Creating a Content Outline.
When you have time, go back and read what you have written and then add to it. Soon, you’ll have a plethora of content that just needs to be polished before it’s ready to be published.
3. Schedule your blog posts
Have you ever heard about Buffer, Hootsuite, or any other social media scheduling platform? They allow you to schedule your posts — giving you the ability to publish every single day on a consistent basis.
The same goes for blogging. Choose a time of day or a day of the week to publish — and stick to it!
Take the articles you’ve already finished and schedule them in advance. That way, if you have five articles finished and choose to publish every week, you’ll have more than an entire months’ worth of content done ahead of time. Now that’s handy!
How to schedule posts in WordPress
If your blog is built using WordPress, which I truly recommend you do, I’ll quickly go over how to schedule posts.
Create a new post in the WordPress editor and click on the date in the sidebar on your right.
A popup will appear where you can select the date that you want your post to be published at.
That’s pretty much it. When you’ve selected the date, just press Schedule in the top of the screen just as you would normally publish a new post.
4. Push your work on social media
Many bloggers become discouraged by their lack of audience and give up. You can’t expect anyone to find your blog if you don’t advertise it. You could be writing the most ingenious ideas in the world and no one would know.
Blog Tyrant estimates that over 600 million websites have blogs. How are you supposed to compete with all of that content?
Luckily, you already have a built-in audience whether you know it or not.
Start small by letting your friends and family know about your blog. Not everyone will be dedicated readers, but your mom, grandma, and your distant family that lives in Florida may surprise you.
You also need to start social media pages dedicated to your blog and link them to your site. This will help keep readers engaged and updated about content.
5. Be mindful of SEO when starting a blog
But Mom and Grandma can’t be your only readers.
If you’re able to pop up in search engines you will be able to drive organic content. This is done through what is also known as Search Engine Optimization or SEO.
Focusing on your meta title, meta description, and your keywords will get you to the top of the search rankings faster than you can count sheeps before you go to sleep.
Tip: If you don’t know how to find the right keywords for your blog, check out How to Find the Right Keywords for Your Blog.
We have also written a mini-guide to SEO that you might want to check out if you want to learn how to do SEO the right way.
Over to you
Now that you know how to consistently publish blog posts and gain an audience you’re set to take the blogging world by storm.
How often do you post content on your blog?